The Process for Creating a Full Brand Identity

Step 1  Brand Questionnaire

You’ll complete an in-depth questionnaire to help us understand your vision, values, target audience, and goals. This includes inspiration images, competitors, things you love, and things you don’t.

Step 2  Brand Discovery Call

We review your questionnaire and meet for a 20-minute discovery call to align on direction and creative vision.

Step 3  Moodboard & Logo Concepts

We develop a moodboard to set the look and feel, followed by three logo concepts.

Your feedback guides refinements until the final logo feels just right.

Step 4  Visual Identity System

Once the main logo is approved, we expand it into a full visual identity system, including secondary logos, color palettes, typography, and supporting graphics

Step 5  Final Assets & Brand Guidelines

You receive a complete set of ready-to-use brand assets along with clear brand guidelines for consistent application across all platforms.